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Marketing and Sales Operations Intern
Edina, MNJob Summary
The Marketing and Sales Operations Intern supports both marketing and sales teams by assisting with campaign execution, content creation, and sales process management. This role involves maintaining CRM systems, analyzing performance data, and generating reports to track key metrics and identify trends. The intern contributes to lead generation efforts, supports email and social media campaigns, and helps optimize marketing and sales workflows. Additionally, they collaborate with cross-functional teams to align strategies, improve processes, and ensure data accuracy.
Essential Functions:
Other Functions:
Education and Experience, and Other Skills:
Other Requirements:
The Marketing and Sales Operations Intern supports both marketing and sales teams by assisting with campaign execution, content creation, and sales process management. This role involves maintaining CRM systems, analyzing performance data, and generating reports to track key metrics and identify trends. The intern contributes to lead generation efforts, supports email and social media campaigns, and helps optimize marketing and sales workflows. Additionally, they collaborate with cross-functional teams to align strategies, improve processes, and ensure data accuracy.
Essential Functions:
- Support the sales team with daily operations and administrative tasks
- Assist in maintaining and updating CRM system
- Assist in documenting and optimizing sales processes and workflows
- Prepare sales materials such as presentations, proposals, and reports
- Assist in planning and executing digital marketing campaigns across channels (email, social media, web)
- Track, analyze, and report on campaign performance using KPIs to identify trends and recommend improvements
- Assist in content creation for platforms like LinkedIn and Facebook
- Analyze metrics (click-through rates, engagement, conversions) and suggest improvements
- Recommend updates to website content to improve SEO
- Help design and send email campaigns (newsletters, promotions)
- Monitor social media channels and respond to comments/messages
- Assist in creating videos or reels for social media
- Brainstorm new campaign ideas and creative concepts
- Support development of marketing strategies based on marketing research insights
Other Functions:
- Help coordinate marketing calendars and campaign timelines
- Attend team meetings and contribute ideas
- Support cross-functional collaboration with sales, design, or product teams
- Other duties as assigned
Education and Experience, and Other Skills:
- Currently pursuing a degree in Marketing or related filed
- Exposure to or experience with marketing campaigns, including planning, execution, or performance tracking
- Basic understanding of key performance indicators (KPIs) such as engagement rates, conversion rates, and campaign ROI
- Familiarity with CRM systems (NetSuite Preferred) is a plus
- Understanding of social media platforms in a business setting
Other Requirements:
- Ability to handle and be trusted with confidential and/or sensitive information
- Ability to work in a fast-paced, constantly changing environment
- Ability to be flexible and to handle multiple projects in an organized, timely manner
- Ability to problem-solve, work under pressure, and to effectively manage stress
- Proactive, team player, innovative thinker
- Personable, professional image with internal team members and external clients